Our swimwear is designed for women who are body conscious and fashion conscious. Stylish, custom swimwear that flatters your body type, and is sewn to fit your precise measurements. We call it TrueMeasure®. Rooted in fashion and obsessed with technology, Lori’s line features high-fashion, wearable, chic swimwear that flatters the figure and boosts self-esteem. Watch here to see how it all comes together!
As president and CEO of Lori Coulter Made-to-Order Swimwear, Lori developed the TrueMeasure process to help make life a little bit better for all women. Lori has overseen the company from concept to implementation, and seeks to reinvent the swimwear experience for women. Lori empowers women to express their style through customized apparel that perfectly flatters an individual’s figure. The swimwear collection combines the latest in color, shapes, and accessories to create chic, wearable swimwear with an impeccable fit for all ages, lifestyles, and activities.
Using a world-class 3-D body scanner, Lori captures 140 body measurements in under a minute to create a swimwear line that flatters and fits a woman’s unique shape. With a line features over a million style options, women can create made-to-order swimwear in just moments.
Phone: 314 - 727 - 9879